Search Engine Optimization (SEO)

Gig Strategic » SEO

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Climb Search Rankings and Grow Organically

SEO (Search Engine Optimization) covers all the factors that allow your website to be found by Google and other search engines.

With our ongoing SEO plans, we help you survey the landscape, determine the right keywords, and refine your geo area. Then, we run an ongoing campaign to ensure you stay high in the search results.

It is one of the most essential parts of your marketing plan. Achieving strong organic rankings is an evergreen boost for your brand, raises consumer trust, and produces the greatest ROI over the long run.

How Does Our Plan Work?

In our SEO Plan, we –

  • Determine your geographic area and general business topic
  • Complete research to choose the most essential keywords for your business
  • Conduct a sweep of your site to diagnose the current status
  • Complete on-page and off-page optimization to improve your site rank
  • Continue to provide transparent reporting to show progress over time
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A woman in a red blazer interacts with digital marketing symbols, including SEO, keywords, and social media icons on a futuristic screen.
A close-up of a person holding a tablet while a laptop in the background displays a search bar with the text "SEO" above a panel of digital marketing icons, with a coffee cup nearby
A person sitting outdoors on a bench, typing on a laptop screen that displays the bold blue text "OFF-PAGE OPTIMIZATION" surrounded by digital marketing charts, graphs, and a world map
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On Page & Off Page Optimization

The two main areas of work within SEO are on-page and off-page optimization.

On-page optimization covers everything on the actual pages of your website – the content, page layout, metadata, image optimization, and more.

Off-page optimization covers all the links from other sites and networks that point back to your site. These can include standard online profiles like Google Business Profile, Facebook, YouTube, local directories, and other backlinks built up over time from references & citations.

At Gig Strategic, we cover both on-page and off-page optimizations to create the best holistic SEO strategy for your business.

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Multi-Location SEO

SEO is especially important for businesses with multiple locations. You need to make sure your business can appear in the search results in each of your markets.

We can activate our SEO plan for multiple geographical locations. Wherever your business may be located, or planning to expand.

We synchronize this with local citations, Google profiles, and location pages on your website.

We can also build out your reporting dashboard for a straightforward view of all your locations.

With Gig Strategic, Multi-Location SEO has never been easier.

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A dynamic team meeting where professionals strategize on SEO performance
A person's hand hovers over a laptop, with a hexagonal overlay of digital icons including a target, a lightbulb, a checklist, and "SEO" at the center, symbolizing a digital strategy
SEO - Search Engine Optimization is growing. 3D RENDERING
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SEO In The Age Of AI

With the onset of AI searches and changes in the local marketing landscape, it poses the question: how does this affect SEO?

SEO is a digital strategy that is not going away anytime soon. SEO is still part of the core foundation of your online presence.

In fact, local SEO is becoming more important as a foundational tool to show up and rank well, as a factor that AI engines survey in their overviews.

Within our SEO plans, we have integrated new features to help our clients rank well for the present and future, appear in AI Search Results, and become trusted references in AI research tools like ChatGPT.

Contact us today to learn how we can infuse your SEO with the power of AI to stay strong in digital success.

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A Google SEO rank report table for Charlottesville keywords showing rankings from April 2021 and a large jump in position from "Before SEO."
A Google SEO rank report table for Charlottesville keywords showing most rankings at position 1 as of August 2025.
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