Equipping your business for success in the digital economy.™



Gig Strategic Is Charlottesville’s Full-Service Online Marketing Agency

The world today is more digitally connected than ever before. For businesses to successfully compete, they must have a digital presence. The economy today is driven by revenue generated from online activity. Our mission is to help companies successfully compete in the digital economy by offering a variety of online marketing services.

Our clients benefit from our unique experience and cutting-edge solutions. We help them from start to finish to establish their presence, build their brand, and amplify their voice. This happens with paid media management and strategy. We are passionate about our clients’ success.

Gig Strategic Online Marketing Agency

Our full suite of service include:

Digital Marketing Trends

Digital Marketing Trends in 2020

The benefit of advertising online is that you can do so much with it. You’re not limited to one particular medium, such as television. It’s easy to branch out and utilize social media, as well as create organic and paid ads.

There are many types of online advertising available, and we offer all of them. These include:

  • Display advertising
  • Native advertising
  • Social media
  • Marketing ads
  • Pay-per-click (PPC)
  • Affiliate marketing
  • Remarketing
  • Video ads

When it comes to 2020 trends in website design, we know what our customers want. For example, serifs are now going to be on the screen, when, in the past, sans serifs were used for computers and mobile. Black-and-white is also quite appealing now, so more websites are only using these tones. However, a pop of color or two is always an eye-catching option!

Of course, websites are always set up to be filled as a systematic grid, but now smooth lines and natural shapes are all the rage. Geometrics, such as rectangles, squares and triangles are still there, but comfort and accessibility are where it’s at now. Make sure your customers want to stay on your page!

What We Do For Our Clients

Establishing Presence

Today’s business must be founded with a digital end in mind. From website development to listing distribution and reputation management, it is essential that key components of your business are in place from the start. Proper setup, tagging and benchmarking give business owners a clear understanding of where their business lives in the digital landscape.

Developing your brand

After the birth of your business online, your brand must be developed, defined and distributed through your website, search engines and social channels to your target audience. Content development, search optimization and community management tell the story of who you are, how you are different from your competitors, and why customers should choose your product or service.

Amplifying your voice

Once you have established a presence and developed your brand, it is time to shout from the mountaintops. This is where smart, targeted digital marketing drives and converts traffic from chosen channels to your site, your phone, or your brick and mortar location. With budgets determined and success metrics established, growing revenue through paid channels is a must for long-term success.

Welcome to The Gig Strategic Online Store

About Us

James Burton is a professional digital marketer. He has worked with countless local businesses as well as several Fortune 500 companies to build successful digital marketing strategies. He has personally managed millions of dollars of digital ad spend across multiple online channels. His passion for helping business succeed is why he founded Gig Strategic.

We look forward to serving you!


5 Tech Trends For Your Digital Marketing Strategy

5 Tech Trends For Your Digital Marketing Strategy

While getting started on launching a digital marketing strategy for your business is a crucial first step, it should be noted that this is a realm in which the goal posts will always be moving. This means that the digital marketing strategy for your business should be...

What Our Clients are Saying

“Any business owner seeking website improvements and advertising results will be well served by James Burton’s broad knowledge base, technical know-how and genuine motivation to facilitate the growth of your business”

Sue A. Albrecht

Owner, Design Environs

“James has helped us take advantage of the online marketplace.  We have been able to dramatically grow and track our monthly lead volume through his digital marketing solutions.  I would highly recommend any business owner sit down with James to truly learn how to succeed online.”

Sean Castrina

Owner and CEO, Advantage Home Contracting

Leading Full Service Digital Marketing Agency in Charlottesville

When it comes to finding the right company with which to work, Gig Strategic has you covered. It’s never easy to know where to turn, so you must do plenty of research and come up with a few options.

The problem is that many businesses don’t understand the elements of business branding, which leads them to think they can do it themselves or work with any company. However, it’s not just about branding.

You also need an effective marketing strategy to make sure that you are reaching all the markets that you should. We can help you come up with the right plan to meet all of your needs.

The consulting firm you choose should understand the brand, the goals, and the dreams of the business owner. We do that by listening, communicating, and selecting the right methods.

Need Consulting? Contact Us Now!

Located in beautiful Albemarle County in Charlottesville, VA, Gig Strategic is currently serving Central Virginia and the rest of the country. Our approach is a personal, look-you-in-the-eye accountability that is often best served face to face.

We know how valuable time is to business owners, which is why you can schedule a meeting to learn more. Our personal goal is to make sure that at the very least, every business we meet with walks away with a better understanding of digital marketing as a whole and of how to establish an enhanced online presence.